20 years of experience in the luxury sectors of yachting, cruising, travel & hospitality.

Who We Are

Luxury Travel

Touching Hearts!

Luxury Travel is a 100% privately owned luxury destination management company and tour operator based in Vietnam. We meticulously craft detailed journeys for each guest and manage all on-the-ground services throughout Vietnam from start to finish.

Leveraging our extensive local experience, expert guides, and broad connections, we create private, custom-made, and flexible itineraries tailored for families, couples, and small groups. Our discerning clientele hails from a diverse array of locations, including Asia, Europe, North and South America, Australia, and New Zealand.

With over two decades of exploring Vietnam and its surrounding regions, we offer in-depth knowledge and firsthand recommendations. Whether our guests are interested in culture and history, adventure, culinary pursuits, a beach holiday, or an ultra-luxury experience, we are dedicated to crafting a unique and immersive experience with the highest level of personal service.

Who We Are

Key Facts & Figures

Luxury Travel
Authentic, Unique, Experience-Based Personal Travel

As Vietnam’s premier luxury destination management and tour operator since 2005, we have earned numerous accolades, including the prestigious World Travel Awards—often dubbed the “Oscars of the Travel Industry.”


Travel Awards


years of experiences





Who We Are

Our Style of Travel

Based in Vietnam, award-winning Luxury Travel is Asia’s leading luxury tour operator and destination management company, specializing in exclusive, customized private tours for Leisure, Adventure Travel, and MICE (Meetings, Incentives, Conferences, and Events) across Asia.

Who We Are

Our Tours in Asia

Our luxury tours are private, sustainable, and highly personalized, crafted for discerning travelers who expect the utmost in luxury, service, and attention to detail from the planning stage to the conclusion of your journey. Each tour is flexible, featuring your own expert guide and driver, tailored daily to your personal interests, schedule, energy level, and travel preferences.

We choose only the finest accommodations and offer “insider” insights to make your travel experience uniquely special, hassle-free, and enriching. We handle all logistics, including accommodations, airport transfers, regional flights, visas, and more, with our firsthand travel advice and over 20 years of expertise always at your disposal.

Who We Are

Our Tours in Asia

Our luxury tours are private, sustainable, and highly personalized, crafted for discerning travelers who expect the utmost in luxury, service, and attention to detail from the planning stage to the conclusion of your journey. Each tour is flexible, featuring your own expert guide and driver, tailored daily to your personal interests, schedule, energy level, and travel preferences.

We choose only the finest accommodations and offer “insider” insights to make your travel experience uniquely special, hassle-free, and enriching. We handle all logistics, including accommodations, airport transfers, regional flights, visas, and more, with our firsthand travel advice and over 20 years of expertise always at your disposal.


Choosing how to spend your leisure time is crucial. We offer tours in destinations perfectly suited for leisure, each rich in cultural traditions, luxury accommodations, sophisticated dining, shopping, and robust tourism infrastructure, where private touring truly enhances the experience.

Your Privileges

Our clients enjoy a variety of privileges while traveling, including room upgrades, special meals, late check-outs, complimentary spa treatments or day tours, tickets to cultural events, reservations at renowned restaurants, and access to private homes, gardens, art collections, temples, museums, cooking instructors, and more.

Luxury Travel is highly recommended by prestigious publications and travel guides such as Forbes, Robb Report, TTG Asia, TTG Luxury, Departures, Town & Country, Travel + Leisure, BBC, The New York Times, Frommer’s, Fodor’s, Lonely Planet, Condé Nast Traveler, National Geographic Traveler, Food & Wine, Afar and Petit Futé.

We are also a preferred tour supplier for elite associations like Virtuoso and are award-winning operators recognized by Recommended Travelife, Luxury Lifestyle Awards, TripAdvisor’s Best of the Best, and the World Travel Awards, often referred to as the “Oscar of the Travel Industry.”

We specialize in regional and international luxury travel with a cultural focus, both inbound to Asia and outbound from Asia. Explore our recommended private or small luxury group tours and gain insights from our travel magazine/blog. For personalized service, please contact your preferred travel agent or call one of our expert travel specialists 24/7 at +84.336-276-996 to begin designing your perfect tour.

Who We Are

Vietnam Destination

Vietnam, known for its stunning natural beauty, rich history, and vibrant cultures, offers unforgettable experiences. From your first savory bowl of phở to a cruise through the majestic limestone karsts of Halong Bay, the country is full of wonders.

Explore the colorful hill tribes of Sapa, the bustling flower markets of Hanoi, and the serene beaches of Lang Co, Danang, Nha Trang, Mui Ne, Phu Quoc, and Con Dao.

The lush mountains of Sapa and the serene retreats of the Central Highlands and Dalat provide a contrast to the vibrant floating markets and lush rice paddies of the southern Mekong Delta.

Ho Chi Minh City, formerly Saigon, blends French colonial architecture with modern skyscrapers, illustrating Vietnam’s dynamic transformation—a compelling invitation for travelers eager to explore its rich culture and lively cities.

Who We Are

Vietnam Tours

Experience Vietnam’s warm hospitality, rich traditions, and breathtaking landscapes.

In Hanoi, dine in elegant French colonial villas, explore trendy boutiques and art galleries, and wander through the historic Old Quarter.

Hoi An, a UNESCO-listed town, allows you to step back in time with its centuries-old merchant houses and vibrant markets, providing an opportunity to relax on nearby pristine beaches.

Hoi An, a UNESCO-listed town, allows you to step back in time with its centuries-old merchant houses and vibrant markets, providing an opportunity to relax on nearby pristine beaches.

In Saigon, immerse yourself in vibrant produce markets, visit historic landmarks, or commission a custom-made ao dai at a designer boutique. Venture beyond the urban centers to discover natural wonders like Halong Bay and remote hill tribe villages near Sapa.

Who We Are

Our Private Tours

Our private tours offer the ultimate luxury experience, featuring:

All tours are private, depart daily, and can be customized to match your preferences and schedule. For more information about our luxury Vietnam and Asia tours, please contact us via email or call us at +84-779-007-879.

Who We Are

Why Choose Us

We are experts in executing luxury and bespoke travel experiences.

We have 20 years of experience in the field of domestic and international luxury tourism.


We understand that you are unique and we do our best to help you have a unique journey.


We are committed to providing excellent service quality for your vacation. You just pack your bags and go, we take care of everything.


We can change the program to best suit the customer's wishes, to ensure the program works for you.


We are committed to optimizing costs for customers through the most competitive prices from our partners.


Our hotline is always open to assist you in any unplanned situations that arise.

Who We Are

Meet Our Team

Meet our team of experienced travel experts


At Luxury Travel, our Luxer team is our greatest asset, rooted in sustainability, dedicated to empowering women and promoting gender equality. We proudly guarantee 100% customer satisfaction, fostering lifelong friendships and creating unforgettable memories through travel. Our mission is to deliver happiness and prosperity while supporting our planet and people. We invite you to experience the diverse cultures and breathtaking splendors of Asia through our sustainable, award-winning service.

From the warm hospitality of Thailand and the enthusiasm of Cambodia to the noble spirit of Vietnam, the intellect of Myanmar, and the tranquility of Laos, our Luxer team transcends borders, sharing rich cultures across Asia. We are committed to showcasing the splendid diversity and mysteries of Asia through exceptional standards of service. You are the master of your journey; we’re here to help you dream, explore, and immerse yourself in local cultures with our passionate team of both natives and foreigners.

Call or email our team around the clock to start planning your dream holiday in Asia! We strive to create better places for people to live in and visit, conducting our business with kindness and a sense of ownership, ensuring a responsible, fulfilling, and heartwarming travel experience.

Personalize Your Dream Holiday in Asia: 1-1

A memorable holiday doesn’t just happen—it requires meticulous research, thoughtful planning, and most importantly, time. Time is precious, which is why Luxury Travel, a seasoned travel planner with over 20 years of extensive experience in Asia, offers a personalized, flexible service tailored to your unique profile. No matter the scope of your needs, we’ll create a unique ‘blueprint’ for your trip. Whether it’s a global journey lasting a year or a weekend getaway close to home, your holiday will be custom-designed to suit you perfectly. Let our Luxer team of experts craft the Asian trip of your dreams.

At Luxury Travel, we specialize exclusively in creating luxurious, personalized travel programs to Vietnam and other Asian countries. We partner only with the finest accommodations and outfitters, and our commitment to meticulously planned journeys has established us as leaders in luxury travel. We are intimately familiar with every awe-inspiring vista, secluded lodge, and architectural wonder throughout the region. Every trip we design is a seamless, high-value experience tailored for discerning travelers.

Explore sample itineraries on our website to see what’s possible. When you’re ready to turn your dreams into plans, contact us to connect with a luxury travel designer and start customizing your trip. Discover more at www.luxurytravel.com.vn or call our travel experts around the clock for your trip of life time, we personalize your dream tour and holiday in Vietnam and Asia

Who We Are


Luxury Travel is proud to be a travel company specializing in providing leading luxury travel services in Vietnam and Asia, having won many domestic and international awards.


Our mission is to bring premium travel experiences in Vietnam as well as Southeast Asia to all customers, elevating Vietnamese tourism globally.


We want to develop into the leading luxury travel company in Vietnam and Asia based on nearly 20 years of experience in high-end tourism in Vietnam and Southeast Asia.


The core value for Luxury Travel is customers. We work hard to bring the "Wow" feeling to customers who use our services.


We position the customer segment we serve as high-end customers and we are dedicated to delivering the right value that customers expect.

Who We Are

About Us

Asia’s Leading Luxury Destination Management Company

Xin chào and welcome to Luxury Travel!

Travel is not merely a journey; it is an exquisite tapestry woven from diverse destinations, enriching experiences, and lasting memories. As the first luxury tour operator in Vietnam, Luxury Travel serves as your guide through this intricate tapestry, offering luxurious, adventurous, and MICE (Meetings, Incentives, Conferences, and Exhibitions) travel experiences. Our expertise spans both inbound and outbound travel to and from Asia, opening your gateway to a world of possibilities.

In the fast-paced world of travel, we value the importance of slowing down and savoring each destination. As travelers, not tourists, you embark on journeys of discovery, relaxation, indulgence, and cultural immersion, diving deep into the heart of each country to uncover breathtaking destinations that inspire awe.

What sets Luxury Travel apart is not only our commitment to delivering happiness but also our dedication to achieving 100% customer satisfaction. Built on a solid infrastructure and a sterling reputation, we strive to craft extraordinary travel experiences. With a global presence, a fleet of our own luxury vehicles, five-star cruises, boutique hotels, and a team of seasoned travel experts, we have been privileged to serve thousands of satisfied luxury travelers year after year, always aiming to surpass expectations.

#TouchingHearts is more than just a hashtag; it is our mission. Our team, comprised of both locals and expatriates, is dedicated to understanding and anticipating your needs. Through close and direct collaboration with local suppliers, we curate authentic luxury travel experiences. Our expertise, know-how, and robust infrastructure ensure that we not only meet but exceed your expectations.

We are thrilled to announce that Luxury Travel has been honored as Travelife Certified, Asia’s Leading Destination Management Company, and Asia’s Leading Luxury Tour Operator by the World Travel Awards. This accolade is a testament to our 20 years of leadership in luxury travel and innovation. My personal mission continues to be to deliver happiness, and we eagerly await the opportunity to collaborate with you and extend our award-winning, heartfelt services throughout Vietnam and Asia.

Xin cảm ơn,
Mr. Pham Ha
Founder & CEO

Luxury Travel

Leading in Luxury and Innovation

Founded in 2005 by Dr. Pham Ha, Luxury Travel was established as the first luxury tour operator and Cultural Destination Management Company (DMC) in Vietnam. With a proud tradition of pioneering luxury travel across Asia, we are headquartered in Hanoi and operate offices throughout Vietnam and Asia, with international presence in California, London, Berlin, and Sydney. Our multilingual team leverages over two decades of expertise and strong partnerships to deliver exceptional travel experiences to a diverse clientele.

Asia’s Leading Luxury Destination Management Company

Luxury Travel, under the management of LuxGroup, was established in early 2005 and has since emerged as Asia’s foremost luxury travel and tour operator. Our expertise spans Vietnam, Laos, Cambodia, Thailand, Indonesia, Myanmar, parts of North Asia, including China & Hong Kong, Taiwan, and South Korea and India Ocean with India, Sri Lanka, Maldives. We specialize in curating private bespoke travel packages tailored to discerning travelers worldwide who seek extraordinary experiences.

Setting us apart from other travel companies is our team of local experts who travel extensively, possessing intimate knowledge of our region. This ensures you receive firsthand insights from locals who understand the destinations intimately. From the initial inquiry to your return home, our team of experts assists you every step of the way. As an independent travel company, we provide unbiased information and advice, dealing directly with our customers to eliminate unnecessary intermediaries and reduce costs. Thanks to our longstanding relationships with airlines and hotels throughout Asia, we offer competitively-priced holidays that embody true luxury at remarkable value.

Built with Pride, we take pride in LuxGroup, a collaboration of specialized niches, especially in the high number of returning customers who continue to entrust us with their travel plans year after year, and who recommend us to their friends, colleagues, and family. We hope this inspires you to reach out to us, whether by phone or through our website, and to entrust us with your upcoming holiday. Join us on one of our unique and enriching journeys through Asia and beyond.

Luxury Travel specializes in tailor-made holidays, providing upscale services for leisure, business, adventure travel, and MICE (Meetings, Incentives, Conventions, and Exhibitions). We cater to luxury travelers, ranging from individuals to groups of up to a thousand. Our services are custom-designed for couples, honeymooners, families, food enthusiasts, golfers, and wellness and spa seekers, among others. We pay close attention to every detail, addressing mobility issues and dietary restrictions to ensure perfect accommodations for every traveler.

Committed to innovation in product development, we keep you updated with the latest and most trendy travel options in the region. Each tour is carefully crafted to highlight the best cultural and culinary experiences, offering an authentic glimpse into each destination. As residents and experts of Southeast Asia, our passion for the region ensures that our clients experience the very best each country has to offer.

As a fully registered and privately-owned Vietnamese company, Luxury Travel’s reputation is supported by industry and consumer awards, reflecting our unparalleled experience in the region. Our business thrives on referrals and network recommendations. We are proud of our 99% satisfaction rate and a repeat client rate of over 60%. We claim the guest’s rights with 100% customer satisfaction.

Our mission is to lead in sustainable tourism. This includes protecting ecological resources, maintaining social and cultural responsibility, supporting local employment, contributing to economic development, ensuring 100% customer satisfaction, and achieving profitable operations. We are dedicated to minimizing environmental impacts, promoting local culture, and engaging with local communities to build a sustainable society.

As pioneers in the luxury tourism sector in Vietnam, we are continually seeking to expand our influence through strategic partnerships and acquisitions. Our vision is to be recognized as the first luxury tour operator under the LuxGroup, delivering world-class services both domestically and internationally.


International Trading Name: LUXURY TRAVEL CO., LTD.

Business Registration License: No. 0102019356, issued by the Hanoi Department of Planning and Investment. Tax Code: 0101622092

International Tour Operator License: No. 01-074/TCDL-GPLHQT, issued by the Vietnam National Administration of Tourism.

Luxury Travel” is a trademark registered with the Vietnam Intellectual Property Department.

Luxury Travel invites you to indulge in carefree luxury travel, focusing on enjoyment rather than logistics. Whether it’s challenging golf courses, serene beaches, high-fashion shopping, or culturally enriching tours, we offer a seamless and stylish travel experience. As a cornerstone of luxury and personalized service, Luxury Travel redefines what it means to travel in style with an array of exclusive services and experiences.

Luxury Outbound and Inbound Tour Operating

Full Travel Service Agency and Luxury and Cultural Destination Management Company

Cultural, Wellness and Spa, Golf, Romance, Family Travel, and Luxury Adventure Tours

Custom Tours, Business, Leisure and MICE Travel Events

Luxury Transport Services, including Private Jets and Limousines

Endowed with accolades such as the World Travel Awards and memberships in multiple travel associations, we are recognized as leaders in luxury travel. We value our partnerships worldwide and are eager to serve as your exclusive local tour operator in Asia.

LuxGroup, originally known as Luxury Travel, was the first luxury travel company in Vietnam and was established on March 11, 2005, by Dr. Pham Ha. Starting with just a laptop and $1,000, the company has grown significantly under his leadership, driven by a passion and vision to elevate tourism, achieve the dream of Vietnam-made luxury cruises, and enhance the cultural heritage for upscale tourists from Vietnam and Asia. Today, LuxGroup owns well-known brands such as Luxury Travel, Lux Travel DMC, Lux Limo, Lux Hotels and Resorts, Lux Arts, Lux Yacht Collection and Lux Cruises, offering high-class travel experiences after many years in the industry.

Our group currently employs over 300 staff members, 8 offices in Vietnam and has representative offices across five continents. LuxGroup invests in a variety of business sectors including cruise tourism, transportation, real estate, restaurants, hotels, resorts, and even art auctions in Vietnam and Asia. With robust infrastructure and a solid ecosystem, LuxGroup consistently assures customer rights with a commitment to 100% satisfaction. Dr. Pham Ha and LuxGroup have received numerous prestigious national and international travel awards, recognizing their outstanding contributions to the tourism industry.

As a destination management company specializing in tailor-made journeys just for you, we ensure an exceptional customer experience from start to finish, providing 24/7 personalized service.

We are dedicated to delivering top-quality services, responding swiftly and accurately to your needs, and ensuring 100% satisfaction—guaranteed by our company.

Our mission is to provide “wow” vacations in Asia, featuring luxury, authenticity, and unique, personally-curated itineraries. Enjoy the best hotels, private tour guides, and comprehensive travel services for worry-free holidays.

Experience authentic travel with our local experts. We operate a modern fleet ranging from standard cars to a 16-seater Mercedes Benz luxury DCar Lux Limo for leisure travelers, and larger buses for MICE groups. Additional transportation options include private yachts, jets, helicopters, and luxury ships.

Our 24/7 on-ground assistance ensures continuous support and dedicated service from start to finish. Our multilingual team speaks Vietnamese, French, English, Italian, Spanish, and German, enabling us to resolve any issues promptly.

We tailor accommodation choices to the type of tour and your preferences, ensuring an optimal experience.

Having personally visited and vetted the destinations, hotels, resorts, and restaurants, we confidently recommend them to discerning travelers like you.

As a luxury tour operator, we listen attentively to provide tailored itineraries and experiences that not only meet but exceed your expectations. Our heartfelt service aims to truly “wow” you!

Luxury Travel Keeps Touching Hearts

As Vietnam’s first luxury tour operator, Luxury Travel is thrilled to introduce a new logo, marking a pivotal moment in our evolution. This redesign aligns with our expansion into both inbound and outbound markets, enhancing our brand’s core values of love, success and happiness.

Celebrating 20 years of sustainable growth in travel and cruise tourism, our new logo honors our achievements, including being named Asia’s Leading Luxury Tour Operator and Destination Management Company by the World Travel Awards.

The heart icon in our logo symbolizes our commitment to growth and emotionally rich experiences. It features the silhouette of a couple, real guests, whose lives have been touched by our outstanding service.

“Our service comes from the heart and reaches yours.” Utilizing all five senses—discovery, dreaming, exploring, indulging, relaxing—we offer immersive experiences in nature, cultural heritage, and local communities, continually providing new and authentic journeys. Luxury Travel, initially LuxGroup, is now a collective of elite brands.

This brand refresh reflects our goal to innovate experiential travel in Vietnam and Asia. The heart motif, now in gold, represents our vision for the future. As LuxGroup embarks on a new growth phase, our logo stands for innovation, creativity, and excellence.

The text logo “Luxury” is boldly emphasized, with the “Travel” descriptor beneath it, smaller and sleeker, highlighting our service flexibility. Our team, known as Luxers, are experts in luxury service, consistently exceeding expectations.

Stable, independent, reliable, and elegant, the new logo maintains the heritage of the Luxury Travel brand, known globally for top-tier services in Vietnam and Asia. Proudly registered by the Vietnam National Intellectual Property Office, our brand remains a symbol of quality and innovation.

As Vietnam’s first luxury destination management company and tour operator since 2005, we specialize in creating 100% tailor-made journeys. Our commitment to sustainability, customer satisfaction, and luxury is unwavering. We value the happiness of our “luxers” and foster an ownership culture where every team member treats our guests like royalty. Over the years, we have been honored with more than 20 national and international awards, including TripAdvisor’s Best of the Best Things To Do, and the prestigious World Travel Awards—often referred to as the “Oscars of the Travel Industry.” We are also proud to be Travelife Certified. Our achievements and services have been featured extensively in Vietnamese domestic media outlets like VTV, VTC, and VietnamNews, as well as in international luxury travel magazines such as Robb Report, Forbes, TTG Luxury, and Travel + Leisure.

Founded in 2005 by Dr. Pham Ha, a passionate luxury traveler and entrepreneur, Luxury Travel places you at the heart of all our endeavors. Known as LuxGroup, we aspire to be a beacon in Vietnam’s private sector—not by size, but through excellence. Our acronym LUX stands for

Leadership in luxury, a Unique difference, and an eXceptional ‘Wow‘ Experience that captivates the most sophisticated travelers.

Our commitment to creating one of Vietnam’s best workplaces is driven by our philosophy of #DeliveringHappiness, which inspires continuous growth. As inheritors of the legacy of the ‘King of ShipsBạch Thái Bưởi (1874-1932) we bring together top talent committed to success and happiness.

At Luxury Travel, every employee—every Luxer—is encouraged to adopt a proactive attitude, engage in lifelong learning, and strive for personal growth. Our corporate culture and core values guide our actions in delivering happiness through the 5Ps: Passion, Purpose, People, Planet, and Profit.

We prioritize Environmental, Social, and Governance (ESG) principles to ensure sustainable business practices that not only meet but exceed customer expectations. Our commitment to innovation fuels our quest to preserve and elevate Vietnam’s heritage, offering authentic and unique travel experiences.

Our customer-centric teams embody a culture of professionalism, performance, and integrity, drawing inspiration from the values of Kindness, Righteousness, Uprightness, Wisdom, and Faithfulness. These principles are foundational to our operation and are vital in fostering a workplace that feels like a second home, where every Luxer is proud to contribute.

At Luxury Travel, we’re dedicated to touching hearts and winning over luxury travelers, ensuring that every interaction contributes to our shared happiness and success.

At Luxury Travel, we guarantee your rights with a commitment to 100% customer satisfaction. As a valued guest, you are entitled to:

Enjoy a unique and authentic experience complemented by the most impeccable and memorable service.

Receive superior service characterized by a positive attitude, mastery in the art of service, and efficient processes, delivered by competent tourism professionals who exhibit exemplary attitude, skills, and knowledge.

Make personal requests and receive responses to inquiries within 24 hours.

Be treated with respect, safety, privacy, and quality by all staff; ensuring equal treatment marked by respect and integrity.

Achieve complete satisfaction with your travel experience, enjoying courteous, enthusiastic, and attentive customer care.

At Luxury Travel, our passionate team dedicates itself wholeheartedly to providing an experience that not only meets but exceeds your expectations. Our ultimate goal is to ensure your complete satisfaction.


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Let us transform your dreams into the ultimate vacation experience. Our consultation and itinerary design services are complimentary until you are completely satisfied with the proposed program. We design; you decide.